Vital Football

Latest Sunderland AFC News

Ellis Short speaks of his ambitions for SAFC

Ellis Short speaks of his ambitions for SAFC

Sunderland owner Ellis Short has give a rare, in-depth interview to the press today, outlining his ambitions for the Black Cats.

The Irish-American businessman has told The Sunderland Echo that he expects Sunderland to become a fixture in the Premier League's top 10.

Sunderland have of course rarely troubled the top half of the league table since their return to the Premier League under Roy Keane, and bar a couple of hairy seasons, have been fairly comfortable in top-flight survival.

That isn't enough for owner Short though, who outlined his ambitions for the club:

"We are not happy with finishing 13th, we are not happy at all, but we realise that you need steady progress, you need continual progress.

"You don`t want to finish seventh twice in a row and get relegated the next season, which has happened in the past.'

Short continued:

"We want to be well within the top 10 - we certainly can`t promise that, but we are not happy with where we are and we do want to continue to improve.'

Short was also full of praise for the club's supporters, citing their superb support as a major factor in the club's success' in the season just gone.



Click here to join in the debate on the club forum.

Writer:safc123
Date:Tuesday June 26 2012
Time: 4:48PM

Login to post a comment

Recent Sunderland A.F.C. Articles

Vital View - Championship - 15th-16th August 2017

The Championship season continued with the latest round of games played over midweek, 15th-16th August.

Officials - Sunderland v Leeds (19/8/17)

The Football League have now announced the Match Day officials that will take charge of the game between Sunderland and Leeds United this Saturday.

Stats: Sheffield Wednesday v Sunderland

All the stats from Sheffield Wednesday (1) vs (1) Sunderland, Hillsborough, 16/08/17 Att: 27,631

Sheffield Wednesday v Sunderland - Team Sheets - 16-8-17

Sunderland go to Hillsborough as the visitors to Sheffield Wednesday for the latest Championship game.

Archived Vital Sunderland Articles

Vital Sunderland articles from

Site Journalists

Write for Vital Sunderland
Write For Vital Sunderland
Apply Here

Current Poll (see more polls)

Sheffield Wednesday MotM
Suggested By:
Steele0%
Jones0%
Browning25%
Kone0%
Galloway0%
Honeyman50%
Ndong0%
Cattermole0%
McGeady0%
Grabban0%
Vaughan0%
Sub - Fletcher0%
Sub - Rhodes0%
Sub - Palmer25%
ScoopDragon Publishing Entire League Network of Sites
The Vital Football Members League
Latest F1 News
Latest Vital Boxing News
Vital Football Comment

Recent Sunderland A.F.C. Results (view all)

Sunderland A.F.C. Fixtures (view all)

Write for Vital Football